You already have sponsors.
Stop managing them over email.

Placa collects, serves and renews the sponsorships on your site. One line of code and a page where they buy on their own.

Start freeSee what you can chargeNo card · 1.4 KB · no cookies
<script async src="https://edge.placa.dev/s.js" data-site="st_a1b2"></script>

<div data-placa="sidebar" style="min-height:200px"></div>

That is all. Everything else is configured from the panel, without touching the code again.

Not an ad network

You choose who shows up and you approve every creative. No auctions, no networks, no strangers coming in through the back door.

Slows nothing down

1.4 KB with zero dependencies. It reserves its space before painting, so nothing shifts: CLS zero, measured on every release.

Tracks nobody

Zero cookies and zero identifiers. Your visitors will never see a consent banner because of us.

Before you sign up

How much can you charge per sponsorship?

It is the question that blocks almost everyone. Here is an estimate — no sign-up, no email asked.

Top barAcross the top of every page, one sponsor at a time.€210€390 /month
Sidebar cardNext to the docs index, visible on every page.€140€260 /month
Inline mentionAt the end of each docs page.€70€130 /month
If you sell every slot€420€780 /month

One very visible sponsor beats many small ones: the top bar carries the tool. A starting point, not a rate card: when you connect your site it recalculates with your real impressions. Prices are yours to set.

Your sponsorship page

Visible scarcity sells on its own.

Each site gets its own page on your domain, with your slots, your prices and what is still free. The sponsor picks, pays and shows up. No negotiating over email.

A sponsorship is a subscription.

Not a one-off deal that dies after thirty days and has to be renegotiated. It renews on its own, and your sponsor has their own portal with live stats, their creative and their invoices.

Every month they get a report with what they got for their money. That is why they renew.

Acme · since March

The public page ships in the next phase; the model above is how it works.

How it works

Three steps, and none of them is a sales call.

01

Connect your site

Verify the domain with a DNS record and paste the snippet. Five minutes.

02

Define your slots

Pick formats, how many sponsors fit and at what price. We suggest a starting point for your kind of site.

03

Share your page

It lives on your domain. Whoever wants to sponsor you pays and shows up. You only approve the creative.

Formats

Quiet formats, fixed boxes.

Top bar, sidebar card, inline text line — every format reserves its exact space before painting and renders from structured fields, never from advertiser HTML. More formats join the registry as they earn their place: README image, newsletter block, featured listing.

What we do not do

And it is not for lack of time.

ProgrammaticBiddingCPMRetargetingThird-party pixelsBehavioural targetingModalsInterstitialsAutoplayCookies

You sell slots at a fixed price, the way you always have. The money goes straight from the sponsor to your account, without passing through us. What we add is that it gets collected, served and renewed without you having to remember.

Pricing

You pay for what you invoice, not for how many sites you have.

No commission on your sponsorships: we do not bring you the sponsors, so we do not take a cut. A fixed, known price per tier — and we warn you before your tier changes.

Free while in beta

The tiers will be published here, with figures, before anyone pays a euro. What is already decided: fixed price per tier of sponsorship volume invoiced through Placa, no percentage cut, and sponsorships billed outside the platform never count towards your tier.

You can leave whenever you want

And we document it, instead of hiding it from you.

We are a single point of failure for your income. We know it, and that is why we never hold you by technical lock-in.

The format is open

What we serve is documented JSON. We publish how to self-host it if one day you want to do without us.

Your money never touches us

The charge is created on your own Stripe account. Your name shows on the sponsor’s statement, not ours.

Your data is yours

Sponsors, periods, history and creatives. Exportable at any time, without asking by email.

And if we shut down

90 days of notice and a full export. It is written down, not a hallway promise.

Proof

We run it on our own sites before anyone else.

We have no client logos to show yet. We have these numbers, and they are ours and measured.

Snippet weight
1,4 KB
Layout shift
0
Cookies
0
Dependencies
0

Five minutes to install.

And if in a month it is not for you, you take your data and your JSON with you.